In light-emitting electrochemical cells, the lifetime of the device is intrinsically linked to the stability of the phosphorescent emitter. In this study, we present a series of ionic iridium(III) emitters based on cyclometalating phenylpyridine ligands whose fluorine substituents are varied in terms of position and number. Importantly, despite these structural modifications, the emitters exhibit virtually identical electrochemical and spectroscopic properties, which allows for proper comparison in functional devices. Quantum chemical calculations support the properties measured in solution and suggest great similarities regarding the electronic structures of the emitters. In electroluminescent devices the initial luminance efficiency, and efficacy are also relatively unaffected throughout the series. However, a shorter device lifetime is obtained upon increasing the fluorine content of the emitter, which suggests drawbacks of such electron withdrawing substituents for the design of ionic iridium(III) emitters.