Polyethylene-TiO2 (from now on PE-TiO2) transparent, non-scattering sputtered films have been found effective in the discoloration of methylene blue (MB) under low intensity solar simulated light. By Fourier transform attenuated infrared spectroscopy (ATR-FTIR), the systematic shift and decrease in the nu(s)(CH2) and nu(s)(C=C) vibration-rotational bands was observed preceding MB discoloration. RF-pretreatment allowed a significant increase in the TiO2 loading on PE compared to non-pretreated PE as shown by X-ray fluorescence (XRF). The PE-TiO2 photo-switching from a hydrophobic to a hydrophilic surface was observed within 60 min under light while the reverse process was complete within 24h in the dark. The position of the MB* and MB*/MB+ levels allowing electron injecting into the TiO(2)cb is discussed. The probability for the MBT deactivation and of MB* reacting with O-2 leading to the short lived MB+ cation is estimated. A mechanism for MB discoloration on PE-TiO2 is suggested. (C) 2014 Elsevier B.V. All rights reserved.