In order to study the influence of itinerant electrons on magnetic properties of transition metal substituted ZnO nanocrystals, nanopowders containing different amounts of Ga and fixed amounts of Fe, Ni and Mn ions were synthesized. The ions of different transition metals and Ga were successfully introduced into the ZnO structure using solvothermal synthesis method. X-ray diffraction, scanning electron microscopy, hard X-ray photoelectron spectroscopy and Rietveld refinement were used to characterize the synthesized nanocrystals. Optical measurements revealed that Ga substitution can change the light transmittance/absorption in the infrared part of the electromagnetic light spectrum due to itinerant electrons in the nanocrystals, as well as influence the magnetic properties of the obtained nanocrystals. (C) 2019 Elsevier B.V. All rights reserved.