We show that when a dynamic hologram is read out by illumination at the Bragg nulls of a previously recorded grating the diffracted beam inside the medium can result in the recording of two secondary gratings that alter the final selectivity curve. This is confirmed experimentally. This effect can cause cross talk in hologram multiplexing that is stronger than interpage cross talk when a small number of holograms with high diffraction efficiencies are multiplexed. (C) 1999 Optical Society of America. OCIS codes: 090.0090, 210.2860, 090.2910.